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Ausserer Georg

Organic Producer

„When it comes to nature, preventing problems is not always easy.“

My story

I worked in the insurance business for many years and have only recently become a full-time farmer. Even though I grew up at a farm, I decided relatively late to assume responsibility in agriculture. My brother, however, has been an organic producer for ten years. He, other organic producers and the experts of the South Tyrolean Advisory Service provide valuable support in this exciting activity. As an insurance expert I had to deal with damages that had already occurred in the past. Now that I’m a farmer, I see the world from the other side of the coin: I have to anticipate possible problems. The only way of doing this is by patiently observing the nature, which can take quite a lot of time. This is why I could not imagine running an organic farm as a part-time producer.

Organic production obeys nature and its categorical wishes. Apple producers are subject to this hierarchy and know that it works best like that. Whether we are able to produce a decent amount of qualitatively good apples until the end of the apple season or not depends on our relationship with this dominant wonder that is nevertheless ready to compromise. I write down everything exactly year after year because I would like to understand nature better. I note down which measure I took and when and if it was successful or not. It is all about becoming familiar with nature, having a daily date with the own apple orchards. And you have to accept obediently that it isn’t always as easy as you hope.

My wife and me also run the „Pardell“ guesthouse at the eastern side of the village of Ciardes where we offer our guests the opportunity to get an insight into organic production. When our guests enjoy the view of the valley bottom from their apartments in the morning, we probably already are in the orchard and work in harmony with nature, which is always right. We like heeding its advice and listen carefully to what it says. Because nature provides for us in the end.
 

Where I live

My harvest
 
Royal Gala
The elegant precocity
The tasty gala appears every summer in its reddish yellow shell and the new apple season begins.
Availability
September - March
 
Appearance: 
smooth shell, spherical shape, slightly conical, pale yellow base colour with bright red and striped cover
Features: 
crispy and juicy with firm pulp
Taste: 
refreshing, sweet with little acidity
Golden Delicious
The classic delicious
Golden Delicious is our main variety and, therefore, the queen of Val Venosta apples. That the most popular apple has a real quality, can be seen in its lovely red cheek. By the way, this is typical of fruits on a hillside.
Availability
October - September
 
Appearance: 
greenish yellow to golden yellow
Features: 
juicy with very fine and soft pulp
Taste: 
sweet with delicate acidity
Pinova
The Val Venosta resistant
The Pinova with its red vermilion-red skin is a typical apple of Val Venosta. Not only is it colourful, it also has a very balanced flavour. Thanks to its long durability, it offers you unlimited fruit enjoyment until the summer season.
Availability
January - July
 
Appearance: 
Bicolour, yellow to greenish, at least 30% of the fruit is covered with a bright vermilion colour
Features: 
refreshing with very crisp, juicy and firm pulp
Taste: 
Balanced proportion of sugar and acid
Scilate / envy™
The fresh surprise
For its juicy sweetness and light pear note, you can really envy the Scilate / envy™. In addition, you can share it very well with friends, because even if the apple likes to sunbathe, its pulp never gets tanned.
Availability
November - April
 
Appearance: 
red background colour, slightly striped
Features: 
very juicy, compact and crunchy pulp
Taste: 
sweet and juicy with a light pear aroma
 
 

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