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Prugger Maria Magdalena

Organic farmer

"From tourism to organic farming."

My story

As a trained specialist in tourism, I worked for many years in various areas of gastronomy. In the summer months I earned money at my parents' "Schmiedhof" to work there and enjoy the diversity of agriculture in the Val Venosta village of Cengles, at the foot of the Stelvio National Park.

Directly at the foothills of the Cengles Murkegel, half on a steep slope, half on the plain, I have now become a year-round organic farmer and grow various apple varieties there, including Pinova, Sweetango, Royal Gala and Golden Delicious. In addition, I am also interested in growing the Val Venosta apricot, which loves the dry climate at our altitudes and has a unique taste as fresh fruit, but also as a refined product.

I learn a lot from my father, who has been a farmer for over 60 years and actively supports me. I live next door to my sister Evi and her husband Markus, our children and our parents. As an extended family, we have made a joint commitment to organic farming. When we sisters took over our inheritance, it seemed like the best decision to be more mindful of nature's cycles.

Nature is full of fascinating experiences that captivate me as much as my little son Nelio. Therefore, it is very important to me to promote biodiversity on the farmland and to create different habitats. Reading stone piles offer hedgehogs as well as various reptiles, a cosy shelter and starting point for their hunt for insects. The hedge strips also provide space for various species. In hollow bamboo sticks in the apricot grove we collect the useful earwigs and then relocate them to our apple orchards so that they can fulfill their great appetite for aphids and codling moth eggs. Watching the hustle and bustle of insects in our apple orchards is a great joy for us.

Through organic farming, we all learn together to know and work with new cycles in nature every year.
 

Where I live

My harvest
 
Royal Gala
The elegant precocity
The tasty gala appears every summer in its reddish yellow shell and the new apple season begins.
Availability
September - March
 
Appearance: 
smooth shell, spherical shape, slightly conical, pale yellow base colour with bright red and striped cover
Features: 
crispy and juicy with firm pulp
Taste: 
refreshing, sweet with little acidity
Red Delicious
Red seduction
The image of the Red Delicious is difficult to resist. Seeing red can be really nice. And the red flavour is even more beautiful!
Availability
September - July
 
Appearance: 
dark red colour, conical shape, oblong
Features: 
juicy with very white pulp
Taste: 
sweet, very aromatic with relatively slight acidity
Golden Delicious
The classic delicious
Golden Delicious is our main variety and, therefore, the queen of Val Venosta apples. That the most popular apple has a real quality, can be seen in its lovely red cheek. By the way, this is typical of fruits on a hillside.
Availability
October - September
 
Appearance: 
greenish yellow to golden yellow
Features: 
juicy with very fine and soft pulp
Taste: 
sweet with delicate acidity
Pinova
The Val Venosta resistant
The Pinova with its red vermilion-red skin is a typical apple of Val Venosta. Not only is it colourful, it also has a very balanced flavour. Thanks to its long durability, it offers you unlimited fruit enjoyment until the summer season.
Availability
January - July
 
Appearance: 
Bicolour, yellow to greenish, at least 30% of the fruit is covered with a bright vermilion colour
Features: 
refreshing with very crisp, juicy and firm pulp
Taste: 
Balanced proportion of sugar and acid
Minneiska / SweeTango™
Summer in an apple
Juicy and sweet, with tropical notes and fruity notes of pineapple, banana, and fennel seeds.
Availability
September - November
Appearance: 
Base color yellow, covering color ruby red with lenticels.
Features: 
Pleasant texture, juicy and crunchy.
Taste: 
Notes of pineapple, banana and fennel seeds dominate the aromatic profile. Balanced in sweetness and acidity.
 
 

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